What We Do

Mike Winicki started Big Noise Marketing in order to help make the lives of business retailer business owners as easy as PIE– Profitable, Interesting and Enjoyable!

Over the last 30 years, Mike has participated in the “Triple Crown” of marketing, by selling millions of dollars’ worth of products through:

-Catalogs & Mail-order

Mike is equally comfortable designing profit-pulling marketing campaigns using either “old school” marketing like newspapers, magazines and radio or “new school” such as Facebook, Pinterest and mobile– but he considers himself one of the best when combining BOTH schools of marketing into one powerful campaign.

Mike has worked with over 2,000 business owners in his career and wrote the best-selling book, “Killer Techniques to Succeed with Newspaper, Magazine and Yellow Page Advertising”. And soon his new book will be released, “Business Growth Formula”.

Mike and his staff maintain offices in Olean, NY, which is located in western New York, an hour south of Buffalo, NY, three hours west of Cleveland, OH and three and half hours north of Pittsburgh, PA.

Here is a list of key benefits that retailer business owners gain when they work with Big Noise Marketing:

  • Stop wasting money on advertising that doesn’t work. Stop buying every new marketing trick or whiz-bang Internet gimmick that comes your way. You don’t need them! What you do need is an open mind, a clear vision and a solid plan that works consistently, which we provide.
  • Maximize your marketing investment by plugging the holes in your processes that are letting hundreds of thousands of dollars in traffic, sales and profit pour right out the bottom. Inspire your entire team to make the most out of every opportunity with our unique cause-based philosophy.
  • Save money by investing only in what works and passing on what doesn’t—our dealers will give you the inside scoop and share their past experience, good or bad. You’ll be able to pick the brains of STAR dealers from across the country in our online discussion forum.
  • Reduce the high cost of advertising by using our tried and true buying and negotiation methods that make your investment go farther.
  • Watch customers flock to you and away from your competition, begging for you to help them buy. When you transform your store from a traditional “product-pushing,” product and price mentality to our “trusted advisor,” customer and solution centric approach, selling becomes easy.
  • Stop wasting your time and energy coming up with advertising ideas every month. Use our scientifically proven, traffic-driving, ready-to-go creative campaigns each month to drive traffic to your store the “Big Noise Way.” Our campaigns are plug-and-play. That means the hard work has been done for you!
  • Drive more traffic both online and offline every month using our underground marketing strategies—spend time helping customers buy products instead of waiting for people to appear in the store.
  • Take more time off or find more time to be a leader by following our unorthodox productivity and time-management systems. What would you do with an extra 20 hours each week?
  • Boost your floor traffic 26 percent to 95 percent NOW without spending a penny more in advertising and sell more automatically as a result, simply by swapping your current message for our proven campaigns.
  • Multiply your lead flow by as much as 8 times by implementing our simple Internet traffic conversion strategies. You’ll generate exclusive leads from your existing web site traffic.
  • Dominate your market and stand head and shoulders above your competition by using our trademarked branding strategy that erases consumer skepticism.
  • Watch your average gross profit per sale soar as you stop fighting over low price and start being a valuable trusted advisor in the buying process.

Need help with your marketing? Simply click on this link and fill out a short questionnaire and we’ll be in touch.